book
annual review
asda tender
employment brochure
technology brochure
party invite
hbos presentation
dice mailer
press advertising
above the line advertising
neighbourhood centre folder
christmas campaign
10 years on, 10 years up
in-hand piece
omega tender
marriage bureau cover
transition book cover
bespoke promotional book
sports brochure
self promotional book
10 years invite
blue london brochure
brochure
iasi brochure
brasov brochure
website
website
christmas e-card
online competition
image generator
emails
website
online advertising
website
website
website
website
viral game
digital media sales tool
interactive floor plans
new year email
christmas e-card
auto auto viral
website
website
We were commissioned by developers Allied London, to produce an in-hand lettings piece to be given to over 40 top-end fashion designers and retailers; the likes of such as Paul Smith, Vivienne Westwood, GUCCI and Chanel. The objective of the piece was to attract the very best retailers to locate to the Avenue: Manchester’s premium fashion district. The books we produced had luxurious cloth-bound hard covers with blind-debossed titles and bespoke end-papers.
In the same way that a hand-written letter makes far more impact than a piece of junk mail, each book was individually written and designed for its recipient to make a personal impression. Using emotive direct language and striking imagery, the book sells the Avenue as the place to be in terms of fashion – ‘The Bond Street of the North’ and sells Manchester as the ideal city for high-end retailers.
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